The Digital Itinerary: A Deep Dive into the OTA Industry

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2025-10-24 07:35:53 -

The Online Travel Agency industry is a complex, high-volume, technology-driven sector that serves as the primary marketplace connecting travelers with the global supply of travel services. It is an industry built on massive scale, sophisticated marketing, and a relentless focus on user experience. The industry's central and indispensable role in modern tourism is a key reason for its...

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